Shopping

Toy store where you can buy Dalgona setsIt is a retro-style store that sells nostalgic toys and snacks. The small space is filled with colorfully colored…

Perfect place for T1 fansIt is a space and goods shop for fans of the LoL pro game team T1 who enjoy e-sports. A life-sized figure of the legendary pro gamer…

Located near Seongsu-dong Café Street, this is the physical store of the online editorial shop MUSINSA. The store offers affordable, high-quality…

Beauty Play is a K-beauty experience center operated by the Korea Cosmetics Industry Institute and supported by the Ministry of Health and Welfare. It offers a…

Launched in 2014 at a small hanok in Bukchon Hanok Village, this Korean perfume brand now has nine stores around Seoul. With no advertisements or online sales…

Starfield COEX Mall, located at the center of Seoul, leads in trend and culture. Combining fashion, food, culture and entertainment, the mall provides…

Hyundai Department Store focuses on achieving customer satisfaction by exceeding expectations and reshaping the lifestyle culture to suit each individual’s…